{"id":11504,"date":"2021-01-23T10:59:20","date_gmt":"2021-01-23T09:59:20","guid":{"rendered":"https:\/\/woerter-see.de\/\/?post_type=case&#038;p=11504"},"modified":"2021-02-09T11:31:19","modified_gmt":"2021-02-09T10:31:19","slug":"giz-boundless-southern-africa","status":"publish","type":"case","link":"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/","title":{"rendered":"Boundless travel in Southern Africa"},"content":{"rendered":"<p>We love tourism consultancy, and are just as happy to conceptualise as we are to implement concepts. And in principle, the one cannot be separated from the other. Boundless Southern Africa, a tourism marketing and investment initiative based in Pretoria, has made it its life&#8217;s work to transform the Transboundary Protected Areas of Southern Africa (TFCAs) into sustainable tourism destinations. What a great vision: to promote travel through natural areas and centuries-old cultural regions and along the migration routes of animals and to overcome state borders.<\/p>\n<p>On behalf of the Gesellschaft f\u00fcr Internationale Zusammenarbeit (GiZ), in a consortium with Agriculture &#038; Finance Consultants and in an international team of great colleagues in Botswana and South Africa, we took care of all aspects that resulted from brand development, digital marketing and the activation of international, especially German-speaking source markets of the TFCAs as tourism destinations.<\/p>\n<div id='gallery-1' class='gallery galleryid-11504 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\r\n\t\t\t<div class='gallery-icon portrait'>\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Maloti-Drakensberg-221x300.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Maloti-Drakensberg-221x300.jpg 221w, https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Maloti-Drakensberg.jpg 448w\" sizes=\"auto, (max-width: 221px) 100vw, 221px\" \/>\r\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\r\n\t\t\t<div class='gallery-icon portrait'>\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Lubombo-220x300.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Lubombo-220x300.jpg 220w, https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Lubombo.jpg 447w\" sizes=\"auto, (max-width: 220px) 100vw, 220px\" \/>\r\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\r\n\t\t\t<div class='gallery-icon portrait'>\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Kavango-Zambezi-221x300.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Kavango-Zambezi-221x300.jpg 221w, https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Kavango-Zambezi.jpg 450w\" sizes=\"auto, (max-width: 221px) 100vw, 221px\" \/>\r\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\r\n\t\t\t<div class='gallery-icon portrait'>\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Great-Limpopo-222x300.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Great-Limpopo-222x300.jpg 222w, https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/Great-Limpopo.jpg 447w\" sizes=\"auto, (max-width: 222px) 100vw, 222px\" \/>\r\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\r\n\t\t\t<div class='gallery-icon portrait'>\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/AIAIS-Richtersveld-220x300.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/AIAIS-Richtersveld-220x300.jpg 220w, https:\/\/woerter-see.de\/wp-content\/uploads\/2021\/01\/AIAIS-Richtersveld.jpg 448w\" sizes=\"auto, (max-width: 220px) 100vw, 220px\" \/>\r\n\t\t\t<\/div><\/figure><\/div>\n\n","protected":false},"featured_media":11691,"menu_order":0,"template":"","class_list":["post-11504","case","type-case","status-publish","has-post-thumbnail","hentry","cases-kategorie-digital-destination-education","cases-kategorie-digitization-strategy","cases-kategorie-tourism","cases-kategorie-brand-management","cases-kategorie-brand-strategy","cases-kategorie-communication-consultancy","cases-kategorie-destination-marketing","cases-kategorie-gesellschaft-fuer-internationale-zusammenarbeit-giz","cases-kategorie-market-research","cases-kategorie-media-research-trips","cases-kategorie-product-development","cases-kategorie-public-relations","cases-kategorie-sales-missions","cases-kategorie-tourism-consultancy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - 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And in principle, the one cannot be separated from the other. Boundless Southern Africa, a tourism marketing and investment initiative based in Pretoria, has made it its life&#8217;s work to transform the Transboundary Protected Areas of Southern Africa [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/\" \/>\n<meta property=\"og:site_name\" content=\"W\u00f6rterSee\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-09T10:31:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/woerter-see.de\/wp-content\/uploads\/2020\/12\/6_Copyright_Boundless_Southern_Africa-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/\",\"url\":\"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/\",\"name\":\"[:en]Boundless travel in Southern Africa[:de]Grenzenloses Reisen im s\u00fcdlichen Afrika[:] - W\u00f6rterSee\",\"isPartOf\":{\"@id\":\"https:\/\/woerter-see.de\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/woerter-see.de\/wp-content\/uploads\/2020\/12\/6_Copyright_Boundless_Southern_Africa-scaled.jpg\",\"datePublished\":\"2021-01-23T09:59:20+00:00\",\"dateModified\":\"2021-02-09T10:31:19+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/#primaryimage\",\"url\":\"https:\/\/woerter-see.de\/wp-content\/uploads\/2020\/12\/6_Copyright_Boundless_Southern_Africa-scaled.jpg\",\"contentUrl\":\"https:\/\/woerter-see.de\/wp-content\/uploads\/2020\/12\/6_Copyright_Boundless_Southern_Africa-scaled.jpg\",\"width\":2560,\"height\":1707},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/woerter-see.de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cases\",\"item\":\"https:\/\/woerter-see.de\/case\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Boundless travel in Southern Africa\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/woerter-see.de\/#website\",\"url\":\"https:\/\/woerter-see.de\/\",\"name\":\"W\u00f6rterSee\",\"description\":\"Public Relations - PR and Communication made in Bielefeld\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/woerter-see.de\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Boundless travel in Southern Africa - W\u00f6rterSee","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/woerter-see.de\/en\/case\/giz-boundless-southern-africa\/","og_locale":"en_US","og_type":"article","og_title":"[:en]Boundless travel in Southern Africa[:de]Grenzenloses Reisen im s\u00fcdlichen Afrika[:] - W\u00f6rterSee","og_description":"We love tourism consultancy, and are just as happy to conceptualise as we are to implement concepts. 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